Description
This course is provided in cooperation with University of Virgina VIA The Coursera Platform.
Personal branding is vital for any real estate professional who wants success in the local market. Even though you are an independent freelancer, you are still the CEO of your business! That means you need to find a way to stand out from other agents’ chorus by branding yourself, which is why we’ve picked this as our top choice for free online real estate courses.
In this six-hour course offered on the Coursera platform, University of Virginia’s MLIS Kimberley R. Barker will teach you all you need to know about creating, maintaining, and inhabiting your personal brand.
The well-designed course for personal branding is segmented into five weekly classes, but you can take it at your own pace and even finish up in a day if you desire. Each lesson consists of several short on-demand videos and some readings. Topics include:
• The purposes, benefits, and responsibilities of personal branding
• How to define your values, gifts, and goals
• Building your brand’s infrastructure with a mission statement and photographs
• Identifying three social media platforms that will work for you
• Creating a maintenance plan for your brand
• Brand reputation and digital privacy
If you opt for the paid version of the online course for real estate, you can receive a certificate of completion. However, this is optional. The course can be audited in its entirety for free.
Cost: Free
Certificate: Yes, with a fee
Time to Complete: Six hours
Curriculum: Introductory
User Experience: Excellent
Quality of Instruction: Excellent
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